Samsung Electronics recently unveiled the Galaxy A57 5G and Galaxy A37 5G, marking a new step in its commitment to expand access to mobile innovations. With this new generation of the Galaxy A series, Samsung reaffirms its goal of democratizing artificial intelligence technologies by delivering advanced experiences at prices suited to a broader audience.
The Samsung Newsroom highlights the key strengths of both devices, particularly in artificial intelligence, photography, design, and performance.
Awesome Intelligence: AI for everyday use
The Galaxy A57 5G and Galaxy A37 5G feature Awesome Intelligence technologies — a suite of AI-based features designed to simplify everyday tasks.
Among the major new additions, Voice Transcription makes its debut in the Galaxy A series. Available through the Voice Recorder app, it lets you record audio content, convert it to text, and translate it into multiple languages. A particularly useful tool for reviewing meetings, checking class notes, or organizing recorded calls.
The Circle to Search with Google feature, already popular with Galaxy users, now expands its capabilities by letting you identify multiple items in an image at once. For example, simply circle an outfit to get details on each piece — from the top to the shoes — in a single search.
The AI Select feature suggests actions based on the content displayed on screen, such as creating GIFs, saving images, or setting wallpapers. It can be accessed by long-pressing the Edge panel.
▲ AI-based Smart Select feature
Users also benefit from optimized multitasking thanks to AI-enhanced drag-and-drop between windows. This feature makes it easy to move content between apps — like dragging an image into Samsung Notes and resizing it instantly.
▲ Drag-and-drop between multiple windows
Finally, the improved Object Eraser offers more precise removal of unwanted elements, with cleaner and more natural results.
▲ Object Eraser feature
Camera: Sharp images day and night
Photography remains a core pillar of the Galaxy A series. The upgrades help capture bright, detailed images in any lighting condition.
▲ (Top to bottom) Photos taken with x1 and x0.6 zoom on the Galaxy A57 5G
Both models are equipped with a triple rear camera system, offering great versatility. They include a 5 MP macro sensor for rich, close-up shots, and a 12 MP ultra-wide sensor on the Galaxy A57 5G, perfect for landscapes or group photos.
▲ Detailed close-up photos taken with the Galaxy A57 5G
Nightography technology has been optimized to produce brighter, more accurate shots with true-to-life colors in low light, especially in urban night scenes where visual noise is usually more present.
▲ (Top to bottom) Night scene in Seoul as it appears with Nightography on the Galaxy A57 5G, then the final image
Design: Slim, elegant, and lightweight
The new Galaxy A series adopts a refined design built to combine aesthetics with everyday comfort.
The Galaxy A57 5G stands out with a slimmer and lighter build — 6.9 mm thick and weighing 179 g, which is 0.5 mm thinner and 19 g lighter than its predecessor. This improves grip and portability.
▲ The Galaxy A57 5G, light and elegant
The innovative triple camera module design gives the smartphone a sleek silhouette, perfectly aligned with the Galaxy devices’ aesthetic identity while reinforcing the perception of precision and build quality.
Screen improvements also enhance the user experience. The Galaxy A57 5G features slimmer bezels — 1.5 mm at the top and sides — a reduction of 0.7 mm on the top bezel and 0.5 mm on the sides compared to the previous generation, delivering greater visual immersion without increasing the device’s size.
▲ The Galaxy A57 5G has slimmer bezels for a more immersive visual experience
Both models are available in multiple colors. The Galaxy A57 5G comes in Awesome Navy, Awesome Gray, Awesome Icyblue, and Awesome Lilac, while the Galaxy A37 5G is offered in Awesome Lavender, Awesome Charcoal, Awesome Graygreen, and Awesome White. The Galaxy A57 5G also features a premium metal frame, combining durability with elegance.
▲ (Top to bottom) The Galaxy A57 5G and Galaxy A37 5G in various colors
Performance: Speed, fluidity, and extended battery life
Performance is a key part of the user experience. With upgrades to the processor and GPU, the Galaxy A57 5G delivers smoother, faster use — whether for streaming, content creation, or daily tasks. The device also includes a 13% larger vapor chamber, helping manage temperature during intensive use like extended gaming sessions or video recording.
The 5,000 mAh battery provides up to two days of battery life on a single charge. Super Fast Charging 2.0 technology recharges up to 60% in about 30 minutes, minimizing downtime.
The design of the Galaxy A57 5G and Galaxy A37 5G is built around user needs, aiming to meet expectations by delivering key innovations in artificial intelligence, photography, design, and performance in a simple, accessible way.
With Awesome Intelligence features and advanced camera capabilities, the new Galaxy A series lets more users enjoy the industry’s latest innovations. Samsung continues its commitment to expanding access to its mobile technologies for an ever-wider audience worldwide.
