ECONOMY

Samsung Electronics announces the launch of Samsung Finance+ in Morocco, as part of a strategic partnership with SOFAC. The Kingdom thus becomes the first African country to benefit from this financing solution, already successfully deployed in India, Thailand, and Indonesia.Samsung Finance+ offers a new approach to facilitate access to premium mobile technologies. Since its initial…

Deeper health insights, more accurate tracking, and durable comfort to help users turn their daily data into actionable recommendations.Samsung Electronics Co., Ltd. has announced the all-new Galaxy Watch Ultra2 and Galaxy Watch9, ushering in a new era of everyday wellness, where users can access in-depth and relevant health insights simply by wearing these devices.To support…

inDrive, a global mobility and urban services platform, is deploying a range of AI-powered security technologies in Morocco to prevent fraud, protect users, and strengthen trust on the platform. These solutions aim to prevent incidents before they occur, while ensuring better protection for both passengers and drivers.As part of its ongoing efforts to enhance preventive…

 inDrive, a global mobility and delivery platform and the world’s second-most-downloaded ride-hailing app, today announced a strategic partnership with GoCab, a high-growth mobility fintech, to expand access to cars for drivers operating on its platform. Launching initially in Morocco and Chile, with possible expansion to other international markets, the collaboration aims to make gig economy…

The company reinforces its position as a technology icon among Moroccan consumers, according to the Brand Africa 100 ranking. Samsung Electronics has been named the “Most Admired Electronics Brand in Morocco” at the 15th edition of the Brand Africa 100 | Africa’s Best Brands ranking, a benchmark study that measures consumer perception, trust and admiration…

InDrive has announced the launch of a fuel voucher campaign across five major Moroccan cities, aimed at supporting drivers and easing part of their daily operating costs.Running over three weeks, the campaign will reward 350 drivers across Casablanca, Rabat, Tangier, Marrakech and Agadir. Seventy winners in each city will receive an electronic fuel voucher worth…

The recent tragedy that cost the life of a partner driver using the inDrive platform in Morocco has sparked strong emotions across the country and reignited discussions around safety in the mobility platform sector. As the investigation led by the authorities has led to the arrest of several suspects, inDrive Morocco reviews the safety measures…

inDrive has expressed its sincere condolences following the tragic death of a driver in one of Morocco’s cities, extending its thoughts to the driver’s family, loved ones, and all those affected by this tragedy. Upon being informed of the incident, the company indicates it has fully cooperated with the relevant authorities and continues to collaborate…

AI Football Mode, immersive sound, and smart routines combine to deliver the pinnacle “home stadium” experience  With upcoming competitions pushing kickoffs later into the night, fans across MENA will face a balancing act: living the moment and celebrating with family and friends at night, while staying sharp to lead another day of work in the…

The platform Aurora Ventures has announced the launch of its 2026 pilot program, supported by inDrive, a global leader in smart mobility and delivery services that has achieved unicorn status across several emerging markets. The Kingdom of Morocco is among the key target markets for this new investment initiative. This launch follows the success of…