Following the region’s rising global football presence, TOD by beIN strengthens how Moroccan fans will experience the FIFA World Cup 2026™
TOD by beIN, the streaming platform by beIN MEDIA GROUP and the official streaming platform of the FIFA World Cup 2026™ in MENA, is deepening its engagement in Morocco as part of its broader North Africa strategy ahead of the tournament.
The FIFA World Cup 2026™ will mark a defining moment for the region, showcasing strong Arab representation and reinforcing global recognition of North African football. Morocco, in particular, enters the tournament with growing momentum, reflecting its rising presence on the international stage.
As the home of FIFA World Cup 2026™ in MENA, TOD by beIN will bring every match to fans in one place, supported by an advanced, flexible streaming experience. Viewers in Morocco will be able to watch matches in 4K, follow multiple games simultaneously with MultiView, and engage with the action through interactive features such as live stats, match timelines, and on-demand highlights, through TOD360 and FanZone.
In Casablanca, TOD by beIN hosted a media roundtable with leading media to explore how football fans in Morocco are engaging with the game, and how streaming is reshaping the viewing experience across devices and platforms.
Peter Mrkic, Managing Director at TOD by beIN, explains: “Morocco’s journey on the global football stage has raised expectations and deepened the connection fans have with the game. As we approach FIFA World Cup 2026™, our focus is on ensuring that fans in Morocco can experience every moment in a way that reflects that passion, whether that’s following multiple matches at once or engaging more closely with the action through a more immersive viewing experience.”
The session highlighted the continued shift toward streaming platforms that offer greater control, convenience, and personalisation, reflecting broader changes in how audiences consume live sports.
TOD by beIN is continuing to explore opportunities to enhance its accessibility in Morocco, including potential partnerships and tailored offerings, with further updates to be shared at a later stage.
As part of its growing footprint in North Africa, TOD by beIN is committed to bringing fans in Morocco closer to FIFA World Cup 2026™, reinforcing its role as a platform connecting the region to global football.
About TOD by beIN:
TOD by beIN is a subscription-based OTT platform launched by beIN MEDIA GROUP in 2022. It delivers exclusive access to premium sports and entertainment streaming across MENA and Turkey – in 4K, multilingual, and family-friendly formats.
TOD by beIN Strengthens Its Role as the Home of FIFA World Cup 2026™ in Morocco
